Categorize your

For comparison shopping channels,
marketplaces, or even your own site.

Schedule Demo

FindWAtt categorizes your products SKU-by-SKU,
not based on Store Category

Product Title
Women’s V-Neck Slub Knit Tee
Women’s Leather Riding Boots
Marshall Major Headphones
Diamond Stud Earring Jacket
Ju Ju Be Baby Diaper Bag
Original GPC
Apparel > Shoes > Boots
Electronics > Audio
Apparel > Clothing > Outerwear > Coats & Jackets
Toys & Baby
FindWatt GPC
Apparel > Clothing > Shirts & Tops > T-Shirts
Apparel > Shoes > Boots > Riding Boots
Electronics > Audio > Audio Components > Headphones
Apparel > Jewelry > Earrings
Luggage & Bags > Diaper Bags
Missing GPC
Not Specific Enough
Not Specific Enough

Typical Product

As a merchant, it’s very difficult to manage the
categorization of thousands, tens of thousands, and
hundreds of thousands of items.

Our research shows that only 10% of the time,
stores are able to perfectly categorize their products
on various marketing channels.

This is because store categories are optimized for
the on-site experience, not for CSE’s and Marketplaces.

Other Reasons for
Categorization Problems:

  • Store Categories rarely have requisite specificity
    (e.g. Tops vs. Polos & Tees)
  • Products are invariably misclassified even in the store’s taxonomy.
  • Some store categories are unmappable (e.g.

Supported Channels

and more

Want To Know More?

Get in Touch