Keep Your Product Content Fresh & Optimized

Nothing to Install.
Nothing to Manage.
FindWAtt’s Data Feed Optimization
service integrates seamlessly into
your existing:

  • Data Feed Management Tool/Service
  • Digital Marketing Agency
  • In-House Data Manipulation Tools




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Our Services

Google Shopping Optimization
Automatically optimize your product titles, descriptions & attributes for Google Shopping.
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Amazon Marketplace Optimization
Automatically prep your feed for successful submission to Amazon.
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Color Standardization
Automatically fix any disqualified colors, classify colors into families, and convert obscure color names to meaningful accurate descriptors.
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Product Categorization
Automatically classify your products SKU-by-SKU to any CSE or Marketplace taxonomy.
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Data Quality Reports
Get a free data audit report to highlight potential errors and view potential for improvement. Advanced reports also available.
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How It Works

Step 1 – Upload Your Data

Send us your Data in any format.

upload

magic

Step 2 – We Do Our Magic

Behind the Scenes, our system re-organises and optimizes you data. This can happen in as quickly as  a few hours.


Step 3 – Download Your Data

When we’re done, we’ll send you a URL where you can download your re-optimized data.

downlaod
data-fix

Data Cleaning

fix-existing

Fix Existing Attributes

addnewattr

Add New Attributes

optimiz

Optimize Product Titles & Details

datafeed

Data Feed Prep (SEM)

Areas of Data Optimization
Data Cleaning
Fix Existing Attributes
Add New Attributes
Optimize Product Titles & Details
Data Feed Prep (SEM) – for Google Shopping, Bing Ads, etc.
Specific Optimizations
  • Fixes Mispellings (e.g. Fushia > Fuchsia, Fucshia > Fuchsia)
  • Fixes Abbreviations (e.g. Blk > Black, Blck > Black)
  • Standardizes Values (e.g. Xtra L > XL, Extra Large > XL)
  • Creates Attribute families (e.g. Navy > Blue, Sky Blue > Blue)
  • Missing Attributes added (e.g. Type, Color, Size, Pattern)
  • Missing Values added (e.g. Dress Shirt, Black, XL)
  • Ensures key information is present.Ensures titles are consistent
  • Matches terminology to consumer searches.
  • Ensures mandatory & recommended attributes
  • Removes disqualifiers (e.g. NEW!)
  • Validates GTIN

Our Process in Practice

Cleaner Product Titles

Our algorithms are adaptable, and can spot spelling mistakes and
inconsistencies in Product titles easily. Once detected, our
system intelligently corrects the titles.

Additionally it can extrapolate the data from a Product Title, to
make new attributes or correct existing attributes.

Cubic Zircnia Sterlling Silver Halo Stud Earings

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Cubic Zircnia Sterlling Silver Halo Stud Earings

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Cubic Zirconia Sterling Silver Halo Stud Earrings
Color
Black (67)
Black Red (3)
Bright Red (17)
Camo / Black (11)
Cornhuskers Dark Red (2)
Iowa St Cyclones White (2)
Memphis Tigers White (1)
Missouri Tigers Black (2)
Red Plait (3)
Tennessee Vols Black (3)
White / Plait (3)
White Striped (6)
White / Zebra (2)
Color
Black (82)
Red (25)
White (14)
Pattern
Camouflage (11)
Plait (6)
Striped (6)
Zebra Print (2)
Team
Cornhuskers (2)
Iowa St Cyclones (2)
Memphis Tigers (1)
Missouri Tigers (2)
Tennessee Vols (3)

Simplify & Clarify Existing Attributes

Overloading your merchant categories may be tempting if you
offer a lot of choice, but this can harm the effectiveness of your
product listing ads.

Instead, our system standardizes and fixes existing data sets to
match with what search engines expect, for optimal navigation.

Standardize Inconsistencies

For attributes such as color or size, it is best to optimize your data
to the accepted standard. For example, instead of using a variety
of shades of a color, our system groups these colors together
intelligently into one color family.

Similarly, instead of using various types (e.g. ‘Size 14’, ‘Xtra Large’ or ‘Extra Large’), our system will standardize your data to one consistent measure (e.g. ‘XL’)

  • aqua
  • baby-blue
  • blue
  • blue-denim
  • corn-flower
  • dark-blue
  • dark-navy
  • deep-blue
  • denim-blue
  • light-blue
  • marine
  • navy
  • royal
  • royal-blue
  • sea

Want To Know More?

Get in Touch