The FindWAtt Blog
Google Shopping, Product Feed Management & Product Data Optimization
FindWAtt Team 2017-10-05
Find Out How Much Your Product Titles are Damaging Your Google Shopping Results and How to Improve for Free
FindWAtt Team 2017-09-19
Enhancing product titles resulted in 151% more clicks, a 47% increase in CTR & a 28% reduction in CPC. The Problem Our client suspected that their... Read more
Tim Gilbert 2017-10-12
Why Product Categorization Matters and How It Can Be Done.
Tim Gilbert 2017-10-06
Understanding and identifying product types in titles to improve impressions, clicks, and conversions
Tim Gilbert 2017-10-03
The benefits, challenges, and implications of automatically fixing title problems
Dan Barbata 2017-10-02
Product Title is the most important piece of content in your Google Shopping feed. Optimizing product title can dramatically increase its... Read more
Tim Gilbert 2017-10-01
Maximize the Value of e-Commerce Product Titles Using 2 Types of Words
Dan Barbata 2017-09-30
When submitting a product feed to Google it's important to make sure your product titles have correct punctuation. Google doesn't want... ... Read more
FindWAtt Team 2017-09-21
Product Type is the most important information you can include in your product title. It provides context to the rest of the title, and clearly... Read more
Tim Gilbert 2017-09-20
The biggest difference between a computer analyzing a title and a human analyzing a title is context. Human minds operate as pattern recognition... Read more
Tim Gilbert 2017-09-20
A young stock analyst went and visited a guru who had retired as extremely wealthy after a long career as investor. He told the guru that he... Read more
Andrew Griffiths 2017-09-15
Problem: failure to correctly identify, analyze and manipulate key phrases in Product Titles Why it matters: can block and impede optimum use of... Read more
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